Monday, January 20, 2014

this is it!!! my super cute little shop!!


this is it!!!! this is what all of the stress, tears, late nights, early mornings, phone calls,  emails, money!, designing, dreaming, pinning, recipe testing, excitement, anticipation, sighs of relief and pure joy, etc etc were all about!

i have been open for just over a month and i want to say a million thank yous to all of my wonderful customers so far! everyday i am so relieved when my first customer walks through the door and i cant believe how supportive everyone has been, thank you thank you thank you!! 

thank you to nathalie from imprintables for fist encouraging me to start my business, recommending me to her loyal customers, introducing me to the wonderful world of blogging and for being the most inspiring business partner i could wish for.

thank you to all of my clients for helping me build my business over the past 5 years- one of the biggest / sweetest surprises to me was that my business grew as my clients families grew- wedding cakes, baby showers, christening cakes, first birthdays, second birthdays, new siblings being born- then more christening cakes, first birthday cakes, now i am up to 5th, 6th and 7th birthdays! it really is unbelievably heart warming to be a part of so many special occasions!!

thank you to everyone that has told their friends about my work, shared my flickr, my website, fb or instagram- i will be forever grateful! 

thank you to my family for so so much patience and support.. i didnt know it was going to be so so so much work and i am so sorry for the stress...

ANYWAY so these pics are just a few of the cute details i have been dreaming about for the past 5~6 years...  my cute signage, my cute new logo, my cute colourful light cords and edison bulbs, my cheeseburger phone (!!), american white oak, white walls, pops of colour, vanilla choc chip cookies, rocky road cookies, homemade flavoured creamy jersey milk, fresh squeezed juice, mud australia platters and mugs, zero tea pots, lovely teas, farmers market honey, my la marzocco espresso machine, delcious coffee AND adorable uniforms!! oh my- i just cant believe it!!

there are a few more thank yous- thank you to fine furniture designer simon zablotsky - his amazing attention to detail and quality to all of my woodwork was more than i could have dreamed and made the space i had imagined a reality. thanks to industrial designer wyn jones for his help with the design... and help with my pos.
thank you to inga from inkling design for my super cute super perfect new logo.
thank you to simon and melissa from ashdown and bee for my amazing hand painted signs
thank you to miss emma soup for my amazingly cute uniforms, they are just perfect!!

a million thank yous will never be enough to everyone that has helped me along the way- thank you, thank you, thank you.

(the last photo is of me, emma and carla on my opening day)

my shop is @ 175 king st newcastle
tue- fri 9-4.30 + sat 9-3 
sun + mon + public holidays
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  1. Beautifull ! A dream ! I live in the other side of the world, but i love to visit your little shop and eat your cakes !
    long life for Hello Naomi !

  2. it is lovely!!! so beautiful!!!! Sweet sweet!!! congratulations!!! it is a shame I live so far away!! :(

  3. Congratulations Naomi!!! It's the cutest shop out there!

  4. I am so jealous, such a BEAUTIFUL and CUTE shop! Congrats Naomi, All the very best! If you need someone to work at your shop, I am available :)

  5. So quaint and pretty! Your story looks really beautiful and one that I would love to go to for some quiet tea or coffee time. I love it! Congratulations! I hope I can visit soon! ♥

  6. It’s really a nice shop! Its pleasant and relaxing ambiance is very remarkable. I bet this is one of the things that make your shop stand out. Your theme is really attractive, especially to those who have a penchant for sweets and pastries.

    Clint Shaff

  7. goodness, I wish this was in my neighbourhood!

  8. Hi Naomi, hello from wet and windy UK. Your little shop looks adorable as do yours cakes. I have left a message on your Facebook timeline re the cherry blossom Christening cake. Are you able to respond? I urgently need to run something by you. Please contact me, Hope to hear from you soon. Kind regards Anne

  9. Congratulations! The shop turned out so sweet, I love all the little details and the treats look amazing. I agree with the other comments, I wish I lived closer so I visit!

  10. I'm so happy for you! To sustain this even further, make sure you get the right and proper business advice. Your friends may have your interests at heart; but unless they're experts in the field of marketing, you're not sure if they're all sound. Weighing all of the options as this point will greatly help in expanding your cute little shop into something bigger.
    Casey Mccoy @

  11. Congratulations on starting your own business! Like you said, your shop is really cute. Everything compliments one another, from the signage to the furniture and décor. I wish you a huge success on this venture!

    Gaston Ballbe @ Signs Unlimited

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