swedish fish: a friend you can eat

i was so excited to see swedish fish at my local lolly shop today!  i first saw their super cute ads on the dessert girl blog and loved them, a friend you can eat?!.. hmm... bunny covered in maple syrup and on a waffle- no. swedish fish- yes! kitten sandwich- no. swedish fish- yes!
 

so lets just say that i am a sucker for advertising and that is why i am chewing away on my friends as we speak. yum!